SYNDICATED FOCUS GROUPS

• Locations—we planned sessions for the remainder of 2005 in Atlanta, San Diego, Seattle, Portland, Denver and Sacramento.

• We will hold two groups in each location-one of college bound high school juniors, and one of parents of college bound high school students.

• The groups will be professionally moderated, and held in a market research facility with professional observation space and videotaping facilities.

• Subscriber colleges could send one senior staff member to observe, and would receive a copy of the videotaped proceedings as well as a narrative "top-line" report.

• In addition to our moderator, professional market researcher Kevin Menk of SRP, and Hardwick~Day staff at the session, we will be joined by Scott Brown of Brown Marketing. A former marketer for Harley-Davidson and principal at Carmichael-Lynch Advertising, Scott brings a professional marketer’s perspective and very actionable recommendations to the table.

• The per college fee for subscription to one location is $1000 - significantly less than the cost should any one college attempt to replicate this individually.

• Subscriptions for each session will be limited to 15 colleges.

Interested? Email castack@hardwickday.com or call 651-293-9543